stage two
Culture & Employer Branding

You might think branding is something you’ve already got sussed or believe it to be a bit “fluffy” and unnecessary. Yet internal culture and employer image is pivotal in attracting and retaining the right sort of people in your team.

How valued people feel, how inspired they are to do a good a job and whether you’d pass "the pub test" and be recommended as an employer, is essential to your long term success.

We can help you build a strong employer brand and organisational culture by introducing ideas that will go a long way in enhancing your employer reputation. Developing training opportunities or strengthening teamwork may help. Or you may just need to create some space to let people manage themselves (no one likes a micro-manager!). We will work with you to make sure you achieve this.

Let’s be honest, if you’ve got talented and creative people knocking at your door to come in, then you’re doing something right. But unless you nurture those high flyers once they arrive, it’s likely that you’ll lose them and turnover is not great for your reputation. So focus on building the right environment and it will pay dividends further on in your journey.

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